In many ways, CEO Atlas is a natural extension of what I do with business owners on a daily basis. It is based on what I have experienced, observed and learned over time from working side by side with CEOs. It also is in support of one of my core beliefs—ever-learning.


As CEOs, we often don’t make the time to stop, take a deep breath and consider how we are running our businesses. We stop thinking about new ventures. We don’t commit to our business as we did when we first started out. We fail to get others involved, ask for help and be honest with our own shortcomings. In fact, many times, the very skill sets, talents and perspectives we depended on to start our business are the tendencies we now quiet and keep dormant.


As business owners, we have an obligation to not only invest in our teams, but to also invest in ourselves. We need to be ever-learners, pumping the brakes from time-to-time to be more introspective and thoughtful. We need to set aside the time to assess where we are now, find tools to help create plans for growth and start asking the difficult questions.


I’ve long believed that learning should be part of our every day, particularly when we are leading companies. To be successful is to:


  • Test assumptions; review history
  • Open your eyes and ears
  • Come naturally once you get in the habit
  • Find the best way for you to learn
  • Ask questions; actively listen
  • Include others and solicit outside perspectives


A CEO’s journey is never easy or as planned. It is never a straight path. There are detours and forks in the road when decisions need to be made. But we also know the destination is always worth it. The rewards are bountiful, the landscape exquisite. It is our responsibility to pursue the path no matter the speedbumps we encounter along the way. We must trust our map, stay the course and enjoy the ride along the way.

April 5, 2018

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